BARBOSA, Tayblini de Fátima Barbosa; http://lattes.cnpq.br/8965408772505848 (Universidade Federal de ItajubáBrasilPPG - Programas de Pós Graduação - ItabiraPPG - Programas de Pós Graduação - ItabiraUNIFEI, 2024-02-23)
This study addresses the use of mobile digital products, emphasizing the importance of metrics and indicators for evaluating the performance of a B2B application, BizPulse, over almost three years. Metrics and user indicators ...